WHEELHOUSE ASSOCIATES

We forge connections between people and organizations through revenue development, training, coaching and teaching, and communicating stories that inspire and motivate others to help. We’re proud to support clients who serve and advance a variety of communities and causes.

Our company's core values:

Help others succeed through education, communication and revenue development

Do whatever it takes to overcome obstacles and challenges to get the job done

Follow the highest code of ethics

Have fun along the way!

ADVANCING YOUR ORGANIZATION'S MISSION

FUNDRAISING CONSULTATION AND IMPLEMENTATION

Donor and Constituent Outreach
Strategic and Operational Planning
Peer to Peer Fundraising
Campaign/Event planning and implementation
Donor and event participant recognition programs

COMMUNICATIONS

Email Marketing
Content Creation and Management
Websites, Blogs, eNewsletters
Online and print articles
Media Relations
Celebrity Engagement

VOLUNTEER AND STAFF DEVELOPMENT

In-person/virtual volunteer and staff training and development
Mentorship Development
Meeting Facilitation
Development and presentation of educational curricula for all audiences

BACK-OFFICE SUPPORT

We can take care of all of the management and administrative tasks that are bogging down your day-to-day operations. Ask us how we can help!

ABOUT US

Wheelhouse Associates is led by Marty Siederer, a respected non-profit professional who is motivated by initiatives and projects that:

Forge connections between people and organizations
Unlock the potential to grow organizations through
- Revenue generation
- Training, coaching and mentoring volunteers and staff
- Crafting and sharing stories that inspire and motivate others to help

Marty’s experience and accomplishments are highlighted by his tenure with The Leukemia & Lymphoma Society, where he helped build the Leukemia Cup Regatta campaign from two events in 1993 raising $30,000 into an international force that has raised a cumulative $73 million and galvanized support from a wide range of individuals, companies, foundations, communities and organizations. Along the way, Marty has brought volunteers and staff from all walks of life to work towards a common purpose. He currently serves in part-time roles as a development manager for CASA of Mercer and Burlington Counties (NJ) and a Partner/Coach for CauseMatch, an Israel-based online fundraising platform, and is a freelance writer for publications such as Sailing World and Cruising World magazines, and 1766, the Rutgers Alumni Association's magazine and eNewsletter.

Marty is a Rutgers University Senator, and serves as co-chair of the Rutgers Alumni Association’s Communications Committee. Marty is a past president of the Livingston Alumni Association and Rutgers Alumni Association, and a past member of the Rutgers University Alumni Association’s Board of Directors. Marty's spare time activities include hiking, crossword puzzles, theater and the arts.

Marty Siederer Resume

Marty's Portfolio and Recognition:

Communications and Marketing

January 2021 Sailing World article about the impact of COVID-19
Steven Callahan profile in January 2021 Cruising World magazine
Leukemia Cup Regatta Celebrity Ambassador Video
U.S. Sailing Blog
Leukemia Cup Regatta Fantasy Sail
NAI commercial real estate newsletter
Spring/Summer 2020 1766 magazine

Training/Coaching:

Pennsylvania Delaware New Jersey Distance Learning Association, 2006 Excellence at Work and Education Award
Facilitator for Strategic Planning and Organizational Retreats

Recognition: